Technical Product Manager, Mobile App Program

Role overview

Technical Product Manager, Mobile App Program at StackAdapt. You will help build and launch mobile/app-focused product capabilities that improve ad performance and user acquisition using advanced models and data-driven product decisions.

Responsibilities

• Technical collaboration: Partner with data science and ML engineers to develop and implement models/algorithms that optimize ad performance and mobile app install/user acquisition.
• Infrastructure integration: Work with engineering to integrate with existing ad infrastructure (e.g., bidding, serving, pacing).
• Stakeholder communication: Provide clear, timely communication to stakeholders to keep teams aligned.
• Data-driven decision-making: Define success metrics, monitor KPIs, and make product decisions based on performance data.
• Industry expertise: Stay current on adtech trends, competitive landscape, and evolving market needs; translate insights into product direction.

Requirements

• Education: Bachelor’s degree in Computer Science/Engineering/Data Science or related field (Master’s a plus).
• Experience: 3–5 years of technical product management in advertising technology (AdTech).
• AdTech knowledge: Proficiency with ad servers, bidding, auctions, DSPs, SSPs, and MMPs.
• ML/model experience: Experience building CTR/CVR-style models and strong understanding of ads infrastructure, bidding and pacing; familiarity with ML models such as XGBoost and DNN.
• Mobile focus: Strong understanding of mobile app install workflows and metrics such as CPI, IPM, C2I, etc.
• Analytics skills: Ability to derive insights using SQL and/or product analytics tools.

Nice-to-haves / additional notes

• Experience and/or familiarity with programmatic courses/certifications and continuous learning culture (implied by training offerings).