Senior Product Marketing Manager

Role overview

As a Senior Product Marketing Manager, you will own go-to-market (GTM) planning and execution for new products and features. You’ll work closely with product, commercial, and marketing teams to turn market and customer insights into positioning, messaging, and sales/marketing initiatives.

Responsibilities

• Lead GTM strategy and execution for new products and features, ensuring alignment with stakeholders.
• Collaborate cross-functionally to identify market opportunities, help shape product features, and validate direction with clients.
• Conduct market research and synthesize insights to inform product positioning and gain competitive advantage.
• Work with marketing to translate value propositions and messaging into marketing and sales initiatives.

Requirements

• 5+ years of product marketing experience in SaaS.
• Strong analytical and problem-solving skills.
• Proven ability to lead and work cross-functionally.
• Excellent collaboration skills with internal and external stakeholders.
• Ability to operate in a fast-paced environment, managing multiple projects and prioritizing based on business impact.
• Ability to work independently with an entrepreneurial spirit, while building internal relationships and consensus.
• Passion for advocating for customers and influencing customer behavior.

Nice-to-haves

• Demonstrated experience influencing product and messaging based on customer insights and market intelligence.