Senior Product Manager - Onboarding

Role: Senior Product Manager — Onboarding

Own and optimise FINN’s user onboarding experience, helping drive acquisition, activation, and seamless global onboarding across markets.

Responsibilities

• Own and optimise the end-to-end onboarding funnel from first touch through activation.
• Partner with the Growth team to scale acquisition and activation in existing markets.
• Lead and support growth experiments, including A/B testing and iteration based on results.
• Drive complex onboarding changes, ensuring a consistent global onboarding experience in collaboration with other PMs.
• Lead complex third-party integrations, such as:
  • KYC
  • Open Banking

Requirements

• 4+ years of product management experience.
• Demonstrated ownership of a product area at scale.
• Hands-on experience designing and analysing A/B tests.
• Sufficient technical depth to understand and explain system interactions at a high level.
• Ability to operate as a generalist PM, balancing growth optimisation with complex product/platform changes.
• Strong data literacy, including basic statistics and SQL.
• Prior fintech (or closely related) industry experience.

Nice to have

• Experience with experimentation platforms such as LaunchDarkly or GrowthBook.
• Experience in growth-stage startups.
• Hands-on experience with fintech onboarding flows (e.g., KYC, Open Banking).