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Senior Product Manager - Lower Limb

Hanger, Inc.

full-remoteseniorpermanentproduct-management United States 7 days ago via LinkedIn

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Tags

Product ManagementHealthcareMedical DevicesGo-to-MarketClinical EvidencePayor StrategyStage-GateMarket RequirementsValue PropositionSales Enablement

About the role

Role Overview

Senior Product Manager – Lower Limb (Remote) Responsible for the strategy, development, and commercial success of Fillauer’s lower-limb prosthetic and orthotic product portfolio. You will own the full product lifecycle for assigned product lines and act as the primary bridge between product development, clinical stakeholders, sales, and marketing.

Reports to: Director of Commercial Strategy

Location preference: Chattanooga, TN; Salt Lake City, UT; Austin, TX (remote role).

Key Responsibilities

Product Lifecycle Management

  • Analyze market trends, competitive positioning, payor dynamics, pricing strategy, and clinical evidence to make data-driven product investment recommendations.
  • Define and communicate market requirements and opportunity sizing to guide product development decisions.
  • Lead commercial stage-gate reviews and lifecycle planning through end-of-life.
  • Serve as the commercial and customer voice during product development (e.g., VOC findings, market insight, competitive intelligence, and business models).
  • Write clear, well-scoped problem statements and market requirements for unmet customer needs.
  • Become an expert for the assigned product line.

Go-to-Market Strategy & Launch Execution

  • Build and own go-to-market plans for launches and line extensions (segment definition, value proposition, pricing rationale, channel strategy, and launch sequencing).
  • Lead launch readiness reviews and coordinate with Sales, Marketing, Clinical Education, and Operations.
  • Track commercial KPIs (e.g., revenue performance and adoption metrics) and remove barriers to adoption via cross-functional solutions.

Downstream Marketing Execution

  • Own the marketing brief for product lines: target audiences, key messages, proof points, and CTAs for patient, Prosthetist, payer, and referring physician segments.
  • Partner with Marketing/Communications to create clinically credible and differentiated campaigns and sales enablement assets (training guides, objection handling, competitive positioning, one-pagers, and demo scripts).
  • Monitor post-launch adoption metrics, address execution gaps, and develop corrective plans; support development of clinical evidence-based marketing content.

Requirements

  • Accomplished Product Manager with a background in healthcare, medical devices, or rehabilitation-adjacent industries.
  • Strong GTM instincts and customer-first mindset.
  • Ability to quickly build credibility with clinical, commercial, and product development audiences.
  • Comfortable owning cross-functional processes across product lifecycle and launch execution.

Nice-to-Haves

  • Experience using clinical evidence and payor dynamics to inform product and investment decisions.
  • Demonstrated ability to lead stage-gate and lifecycle planning for medical/rehab products.

About Hanger, Inc.

Hanger, Inc. is a global provider of orthotic and prosthetic (O&P) services and products, including clinically differentiated programs and patient care clinics across the United States. Through its Patient Care and Products & Services segments, it delivers advanced O&P solutions and rehabilitative technologies with a strong focus on mobility outcomes and customer service.

Scraped 7/20/2026