Senior Product Manager, Inbound

Role Overview

Senior Product Manager, Inbound at Apollo.io (remote).

The Inbound team owns the full lifecycle from when a buyer shows interest through capture, enrichment, routing, nurture automation, scheduling, and the inbound signals produced by website traffic and other touchpoints. The goal is to replace fragmented inbound tooling with a single reliable system where inbound “just works” and consistently converts interest into revenue.

Responsibilities

• Conduct customer discovery to understand today’s inbound capture and conversion processes.
• Identify the biggest points of failure across the inbound flow (capture, enrichment, routing, scheduling, and handoff).
• Define inbound product strategy and narrative, and how it connects with outbound, scoring, and workflows.
• Write clear product specs and partner with engineering/design to explore solutions and iterate on scope.
• Lead delivery from discovery → launch → adoption.
• Instrument and measure performance metrics such as:
  • Speed to lead
  • Lead-to-meeting conversion
  • Qualification accuracy
  • SLA adherence
• Coordinate with Marketing, Sales, Customer Success, and RevOps to package and launch new capabilities.
• Represent the Inbound area in planning and align dependencies across workflows, meetings, scoring, and integrations.
• Keep the roadmap grounded in customer needs, operational simplicity, and long-term platform health.

What You’ll Build (Examples)

• Form capture that prevents lead leakage
• Enrichment that makes submissions immediately usable
• Website visitor intelligence to identify accounts/contacts, enrich them, score them, and trigger AI-powered routing
• Calendar routing that respects ownership, territories, intent, and capacity
• Scheduling that converts interest into confirmed meetings quickly
• AI features to qualify leads, predict intent, and prioritize next actions
• Reporting to show inbound health and where teams need attention

Requirements

• The posting is truncated after “Who you are… We are looking for some”, so specific candidate requirements are not included in the text provided.