Senior Product Manager (Guest Lifecycle & Loyalty)

Role overview

As a Senior Product Manager (Guest Lifecycle & Loyalty) at Owner, you will lead the development of lifecycle marketing and loyalty systems to drive incremental growth revenue for tens of thousands of restaurant customers.

Key missions

• Develop the product roadmap for Owner’s lifecycle marketing and loyalty platforms, balancing growth initiatives, customer experience improvements, and strategic bets.
• Increase customer retention and order frequency by building automated campaigns and loyalty mechanisms that convert occasional guests into regular customers.
• Evolve the loyalty program using best practices from leading restaurant chains, adapted for independent restaurants at scale.

Responsibilities (implied)

• Collaborate with designers, engineers, and marketers to evolve lifecycle and loyalty systems.
• Align stakeholders and make clear tradeoffs between growth, experience, and strategic direction.

Requirements

• 5+ years of product management experience.
• Ability to handle technical complexity (understand architecture at a high level and discuss scope/tradeoffs with engineers).
• Proven ability to navigate ambiguity and define clear goals with independence.
• Deep customer empathy, including conducting research to uncover true customer needs.
• Clear written and verbal communication to drive alignment.
• Track record of shipping software that made a measurable customer impact.
• Strong data fluency combining quantitative and qualitative data to guide decisions.
• Excellent product sense and strong opinions about what solutions will succeed.

Nice-to-haves

• Experience applying loyalty and lifecycle marketing practices specifically in restaurant contexts (explicitly referenced: best practices from leading restaurant chains).