Senior Manager of Marketing Management (Americas Regional Marketing)

Role Overview

Senior Manager of Americas Regional Marketing (Full Remote)

Lead and scale the Americas regional field marketing organization for B2B technology marketing, with a strong preference for cybersecurity.

Responsibilities

• Build, scale, and manage a high-performing Americas regional marketing team, including direct mentoring and fostering a data-driven culture.
• Develop and execute the regional marketing strategy to:
  • Create pipeline
  • Expand existing accounts
  • Improve territory health
• Own regional strategy for Armis-branded executive events, regional programs, partner co-marketing, and industry conferences, ensuring seamless execution and measurable pipeline impact.
• Optimize marketing performance and ROI using attribution and pipeline-influence measurement.
• Collaborate closely with Sales, Marketing, and Technical stakeholders to drive alignment and revenue outcomes.

Requirements

• 10+ years of experience in field marketing, regional marketing, or demand generation in B2B technology (cybersecurity preferred).
• Proven ability to target both technical and executive audiences (e.g., CIOs, CISOs, DevOps, Security Architects).
• Demonstrated leadership in planning, executing, and optimizing marketing programs and scaling market penetration.
• Strong analytical mindset with experience measuring pipeline influence, attribution models, and marketing ROI.
• Experience leading and developing a team of Field Marketing Managers.
• Ability to work effectively in decentralized, cross-cultural teams and build strong relationships.

Nice-to-Haves

• Experience in cybersecurity environments and/or cyber exposure management.
• Highly strategic yet hands-on approach to building scalable regional programs.