Revenue Operations Manager

Role: Revenue Operations Manager

The Revenue Operations Manager will build the systems, processes, and reporting infrastructure that support Penta’s go-to-market teams. The role ensures pipeline visibility, reliable revenue forecasting, and decision-ready intelligence for leadership while improving operational efficiency and data quality as the company scales.

Responsibilities

• Own and administer Salesforce: configure fields, stages, workflows, and reports to match real business processes.
• Own the revenue technology stack including CRM, marketing automation, and sales engagement tools.
• Evaluate, implement, and integrate tools to improve productivity and data quality.
• Ensure systems are configured to support reporting requirements and operational workflows.
• Run forecasting cadence:
  • weekly pipeline review with commercial leadership
  • bi-weekly forecast submission to Finance
  • monthly close-out summary comparing forecast vs. actuals and identifying variance drivers
• Define deal inspection criteria to ground forecast calls in data and track forecast accuracy as a metric.
• Build and maintain bottom-up and top-down forecasting models using CRM pipeline data to produce near-term and long-term revenue projections.
• Proactively identify, flag, and correct forecast errors in real time.
• Partner with Finance and commercial leadership on GTM planning and revenue performance analysis.
• Build end-to-end reporting infrastructure for real-time visibility into pipeline health, stage progression, and conversion trends.
• Develop sales enablement materials, process documentation, and training for global GTM initiatives.
• Implement scalable sales processes across the customer lifecycle (lead generation/pipeline management through renewal and expansion).
• Improve workflows to reduce friction and increase conversion rates; support territory planning, capacity modeling, quota setting, and compensation plan design.
• Own data management practices: field standardization, record hygiene, deduplication, and data governance.
• Drive CRM adoption and behavior change across the commercial team; enforce data entry standards through system rules and manager account enforcement.

Requirements

• Strong ownership mindset for CRM and revenue operations systems.
• Experience building reporting and forecasting processes that connect CRM pipeline data to finance forecasting needs.
• Ability to drive data governance, CRM adoption, and operational efficiency across commercial teams.

Nice-to-haves

• Experience integrating sales and marketing tooling (CRM + marketing automation + sales engagement).
• Experience designing scalable sales processes across the full customer lifecycle, including renewals and expansion.