Product Marketing Manager
Affirm
full-remoteseniorpermanentproduct-managementother Full remote - New York, US 87 days ago via WTTJ
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Product MarketingGTM StrategyProduct LaunchFintechPaymentsStorytellingStakeholder ManagementData AnalysisCross-functional CollaborationStrategic Planning
About the role
Role Overview
Affirm is hiring a Product Marketing Manager (full remote). You will shape the merchant/product experience, define product strategy, lead go-to-market (GTM) initiatives, and create compelling narratives that drive measurable business results.
Responsibilities
- Define product strategy and lead market launch initiatives.
- Partner cross-functionally with Product, Revenue, Partnerships, and Analytics leadership to drive business impact and improve strategic client engagement.
- Collaborate with cross-functional teams to drive adoption and product growth.
- Develop customer-facing narratives and supporting communication materials for key moments.
Requirements
- 7+ years of experience in product marketing, product management, or a similar role.
- Proven ability to lead product launches and develop GTM strategy that delivers business outcomes.
- Strong strategic thinking and business acumen; can connect customer needs, market trends, and product development.
- Excellent communication and storytelling skills; ability to simplify complex ideas for varied audiences.
- Experience navigating ambiguity, driving alignment, and operating in fast-paced environments.
- Strong analytical mindset: comfortable with data, extracting insights to influence product and marketing decisions.
- Strong prioritization and project management skills to balance short-term execution and long-term strategy.
- Cross-functional collaboration and influence skills.
Nice to Have
- Experience in Payments or Fintech environments.
- Passion for transforming how people access credit.
About Affirm
Affirm is a fintech company focused on consumer credit and payment experiences. The role involves shaping product strategy and customer-facing merchant and product engagement outcomes through go-to-market execution.
Scraped 6/28/2026