Product Manager, International Growth

Role overview

Product Manager, International Growth at Whatnot. Own the strategy and execution for experiences powering Whatnot’s non‑US markets—driving growth across acquisition, activation, engagement, and retention.

This is a remote-first role, with the requirement to be within commuting distance of one of the hubs: San Francisco, Los Angeles, Seattle, New York City, or London.

Responsibilities

• Own the international growth vision and roadmap, standardizing a high-quality buyer/seller experience across geographies while respecting local nuances and regulations.
• Drive systemic product unlocks (and reduce chronic friction) by identifying a small set of high-leverage opportunities across multiple markets.
• Continuously reduce country-critical issues, including bugs plus UX and localization gaps.
• Champion a hub-and-spoke model for international growth:
  • Work with core product teams that own long-term platforms
  • Ensure international needs are prioritized, unblocked, and shipped on scalable foundations (avoid one-off forks)
• Own international growth metrics and country scorecards, including:
  • Acquisition, activation, retention, monetization, and overall market health
  • Use metrics to guide prioritization and hold DRIs accountable for outcomes
• Design and run experiments across the funnel, partnering with Data Science and UXR to understand behavior, size opportunities, and validate product bets.
• Translate regional insights into scalable productized playbooks, collaborating with regional CatEx/Sales, Ops, and Marketing.
• Ensure new features are global-ready by default, partnering with Engineering and Design to bake in i18n best practices, localization requirements, and regulatory constraints.
• Partner cross-functionally to unlock the next wave of growth in international markets.

Requirements

• 6+ years of product management experience.
• Significant experience as a Growth PM (or similar), especially owning acquisition, activation, engagement, and/or monetization in a consumer or marketplace product.
• Comfortable figuring things out iteratively, taking action, and staying close to users and the product.

Nice-to-haves (implied by role focus)

• Experience scaling marketplace or consumer products across multiple countries with localization/regulatory complexity.
• Strong experimentation skills (funnel testing) and data-driven prioritization.
• Ability to build scalable playbooks rather than custom forks per market.