About the role

Product Manager Engagement

Company: Sparteo
Location: Anywhere in the world

Role overview

As Product Manager Engagement, you will define and implement the optimization strategy for Sparteo’s four core solutions: Actirize, Meetscale, Viewsly, and FastCMP. You’ll work at the intersection of Product, Design, and Data to improve performance while preserving user experience.

Responsibilities

Strategy & Optimization
- Define the roadmap for ad format optimization
- Analyze current ad format performance and identify improvement areas
- Design/prototype new, high-performing ad formats
A/B Testing & Analysis
- Lead rigorous A/B testing to validate hypotheses
- Optimize CTR, User Engagement, and Bounce Rate
Native Advertising
- Manage native ad strategies by transforming XML feeds into high-performing creatives
Visual & UX Enhancement
- Improve the Viewsly video player rendering and in-player ad experience
Compliance & UX (FastCMP)
- Collaborate with Product Owners and Legal to optimize FastCMP (Consent Management Platform) while balancing compliance and user acceptance
Cross-functional collaboration
- Coordinate with technical teams for implementation and Sales teams to align product capabilities with market needs
Market watch
- Monitor trends and technologies in online advertising and AdTech

Requirements

Proven experience in ad format optimization, UX optimization, or a similar Product Management role with strong A/B testing focus
Strong analytical skills and mastery of key AdTech KPIs: CTR, Engagement, Bounce Rate, VTR
Creative, data-driven problem solver mindset

Nice-to-haves

Experience improving ad creatives via feed-to-creative transformation (e.g., XML feed workflows)
Familiarity with consent management UX/compliance trade-offs

About Sparteo

Sparteo is an independent suite of AI-powered advertising technologies focused on programmatic advertising and monetizing audiences across web, apps, and CTV. Since 2018, it has built products designed to make ad delivery faster, more transparent, and more profitable, with data-driven performance improvements for clients. The company operates across multiple countries and develops solutions including Actirise, FastCMP, Meetscale, Viewsly, and Voxeus.

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