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Principal Product Manager (Digital & Commerce)

Red Ventures

full-remoteprincipalpermanentproduct-management Full remote 47 days ago via WTTJ

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Tags

Product ManagementDigital Product StrategyShopifyAnalyticsExperimentationSEOE-commerceMembership SubscriptionsBehavioral InsightsAI Tools

About the role

Role Overview

Join Lonely Planet (Red Ventures) as a Principal Product Manager (Digital & Commerce). You will lead the evolution of Lonely Planet’s web experiences and the platforms that power them, focusing on engagement, conversion, membership growth, and revenue.

Key Missions / Responsibilities

  • Own and evolve the product roadmap across Lonely Planet’s digital surfaces, translating traveler and business goals into a prioritized, coherent strategy.
  • Use analytics, experimentation, and behavioral insights to guide decisions and measure impact, with direct ownership of metrics such as:
    • CVR (conversion rate)
    • RPV (revenue per visitor)
    • AOV (average order value)
    • Engagement depth
    • Membership growth
  • Drive cross-functional alignment with Design, Engineering, Editorial, Marketing, and App, unblocking decisions and maintaining momentum.
  • Collaborate on platform capabilities, including requirements for engineering and shared internal tooling, plus integration/partnership product scoping.

Requirements

  • 8+ years of product management experience, with progression into Staff/Principal scope.
  • SEO, content discovery, or audience growth experience.
  • Strong communication and stakeholder management; able to influence across teams without direct authority.
  • Strong eCommerce background with hands-on Shopify experience (configuration, commerce operations, and engineering requirements).
  • Deep analytics and funnel data fluency; comfortable using behavioral insights and business metrics.
  • Proven portfolio-level ownership managing multiple interconnected product areas with measurable business leverage.
  • AI fluency: active use of AI tools in product practice with clear instincts for where it adds leverage.
  • Demonstrated ability to raise team performance through frameworks and ways of working.
  • Background or affinity for travel, media, or publishing.

Nice-to-Haves

  • Familiarity with experimentation platforms and modern frontend frameworks.
  • Experience with membership/subscriptions and authenticated user products.
  • Experience building platform capabilities, APIs, or shared internal tools.
  • Experience scoping and delivering partnership integration products.

About Red Ventures

Red Ventures is a digital services and technology company focused on building and scaling consumer experiences and products. Its work spans web platforms, commerce, and data-driven growth strategies to drive engagement and revenue outcomes.

Scraped 6/17/2026