Principal Business Development Collection Expansion (m/f/d)

Role Overview

Principal Business Development – Collection Expansion (m/f/d) will lead Westwing’s expansion into new markets by running a structured, well-governed program across all workstreams. You will ensure local product compliance is a core decision driver and define the right Westwing Collection portfolio for local customers.

Responsibilities

• Own the end-to-end market expansion project plan, including milestones, budgets, resourcing, and dependencies, and keep all workstreams on track.
• Drive product compliance for the new market (e.g., product safety standards, certifications, labeling, and technical requirements for furniture) with internal quality experts and external certification bodies.
• Define and own the Westwing Collection portfolio for the new market, selecting and adapting assortment based on local demand, pricing, and compliance requirements.
• Coordinate with quality and product teams to progress certifications, testing, and technical documentation on time.
• Maintain a detailed product compliance and portfolio readiness checklist, proactively closing gaps ahead of go-live.
• Track and report progress, risks, and key milestones to senior leadership, and flag/resolve blockers before they impact launch timelines.
• Build reusable project governance (timelines, milestones, decision points) for future market expansions.

Requirements

• 8+ years of experience in project management, business development, or market expansion (ideally in international retail or e-commerce).
• Proven ability to manage complex multi-stakeholder projects with firm timelines and product compliance needs.
• Experience defining or adapting product assortments/portfolios for new markets or customer segments.
• Strong stakeholder management, comfortable working with quality/product teams and external certification bodies.
• Highly structured, detail-oriented, process-driven approach.
• Ability to manage multiple workstreams simultaneously in a fast-paced environment.
• Fluent English; additional languages are a plus.

Work Location / Policy

• Permanent role based in Munich.
• Hybrid setup with 3 office days per week.