Meta Media Buyer
Icarus Digital Marketing
full-remotemidpermanentmarketing Anywhere in the World 3 days ago via WWR
16,800 - 20,400 USD/annual
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Meta AdsFacebook AdsEcommerce MarketingDTCCreative TestingROASAOVCPAAd Account ManagementFull-Funnel Campaigns
About the role
Role: Meta Media Buyer (Ecommerce)
Own paid media performance for a portfolio of ecommerce clients, primarily through Meta Ads.
Responsibilities
- Manage 10–20 ecommerce client ad accounts end to end.
- Monitor spend and performance daily and take action:
- Scale winners / kill losers
- Restructure campaigns to address fatigue
- Build full-funnel campaigns.
- Lead structured creative testing with the creative director and scale what performs.
- Make budget decisions, including pushing back or telling clients “no” when data doesn’t support spend.
- Run client reporting calls and strategy reviews.
- Troubleshoot issues beyond ads (e.g., checkout drop-off, tracking problems).
- Respond quickly to ad rejections and policy pauses.
Requirements
- 2+ years hands-on experience as a Meta Ads Manager for ecommerce/DTC brands with real ad budgets.
- Demonstrated results you can explain, including:
- stores you ran
- what you changed
- outcomes/results
- Strong ecommerce metrics knowledge: ROAS, AOV, CPA, frequency, add-to-cart to purchase.
- Ability to explain why performance happens (not just read dashboards).
- Confident client-facing communication (present results, defend strategy, and push back with data).
- Excellent English for confident video calls.
- Comfortable working with CBD/cannabis/nicotine brands (restricted-ads experience not required; training provided).
- Available during US business hours (overlap required).
Nice-to-haves
- Direct experience mitigating ad policy issues and handling restricted-vertical Meta compliance.
Location / Work setup
- Fully remote, based in Philippines or Latin America, with US-hours overlap.
Compensation
- $1,400–$1,700 USD/month (full-time).
About Icarus Digital Marketing
Icarus Digital Marketing is a specialized paid media agency focused on Meta Ads and high-converting funnels. It works with ecommerce DTC brands, including those in advertising-restricted verticals such as CBD, cannabis, nicotine, vapes, and peptides.
Scraped 7/22/2026