Marketing Manager, Content & AI Enablement
Expion Health
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About the role
Marketing Manager, Content & AI Enablement
Role overview Build a modern, faster, smarter marketing function by combining AI enablement with strong marketing fundamentals. You’ll help the team create high-quality content and develop repeatable AI-driven workflows rather than doing one-off experimentation.
What you’ll do
Enhance creative excellence & content production (AI + marketing craft)
- Use AI tools and marketing platforms to produce and improve marketing assets across touchpoints.
- Create and enhance:
- presentations and sales enablement materials
- thought leadership, email newsletters, and press releases
- social graphics, short-form videos, internal communications
- campaign assets and ad copy
- Transform inputs (SME interviews, transcripts, notes, outlines, briefs, research, webinars, or existing materials) into polished marketing content.
- Repurpose long-form content into formats such as LinkedIn posts, sales slides, email campaigns, short videos, social graphics, and newsletters.
- Improve content for clarity, structure, messaging strength, visual polish, brand alignment, and audience relevance.
- Use AI to accelerate drafting, editing, summarization, ideation, versioning, QA, creative development, and adaptation.
- Ensure AI-assisted content is accurate, on-brand, appropriate for the audience, and ready for review/publication.
Build AI-enabled marketing workflows
- Develop and refine prompts, templates, workflows, and repeatable processes for common marketing needs.
- Explore advanced AI use cases (e.g., agents, automations, AI-assisted landing pages, AI-assisted video/presentation creation, content repurposing, and campaign testing).
- Identify where AI can improve speed, quality, consistency, and scale.
- Document best practices for responsible AI (accuracy, brand voice, compliance, privacy, and quality control).
- Stay current on emerging AI tools and recommend practical ways to use them in real marketing work.
Support digital marketing & campaign activation
- Support marketing efforts across content, paid promotion, SEO, and email using platforms/tools and AI (including SEO and AI search optimization via content updates and keyword work).
About Expion Health
Expion Health operates in the pharmacy benefit management (PBM) space, a $500B+ industry focused on how prescription drugs are priced, accessed, and paid for. The company blends data, technology, and pharmacy economics to help clients stay ahead of a rapidly evolving market, and is in the middle of a company-wide AI transformation.
Scraped 5/16/2026