Lead Designer, Marketing Communications

Role Overview

Lead Designer, Marketing Communications at Exact Sciences, part of the Customer Experience (CX) team. The CX team defines, drives, and delivers innovative, immersive, memorable, customer-centric journeys across channels—organized by customer types (e.g., Patient, Provider) and measurable objectives and OKRs.

This is a hands-on design leadership role spanning digital, product, and marketing platforms. You’ll unify experience vision and interaction/system-level design across web, mobile, physical, and hybrid touchpoints, bringing systems thinking plus practical execution.

Responsibilities

• Shape and drive high-impact design initiatives across digital, product, and marketing communications.
• Define and guide experience vision: interaction patterns, journey touchpoints, and system-level design.
• Unify design efforts across channels and platforms to improve consistency and clarity.
• Build scalable, human-centered solutions that reduce friction, build trust, and empower patients and providers.
• Balance strategic and tactical execution, refining details such as flows and component-level polish.
• Lead cross-functional collaboration with Product Managers, Engineers, Researchers, Content Strategists, and Legal/Marketing/Medical partners.
• Navigate compliance and competing priorities, helping deliver experience strategies that are scalable, accessible, and compliant.
• Shape the end-to-end design process and ensure quality delivery from concept through execution.
• Mentor and elevate craft: model excellence, establish feedback/continuous learning culture, and support junior and mid-level designers.

Requirements

• Proven ability to deliver thoughtful, inclusive, high-quality digital experiences in complex environments.
• Strong capability to manage ambiguity, prioritize effectively, and understand impact of key decisions.
• Ability to simplify complexity and bring strategy to life through experience design.
• Portfolio required demonstrating experience across scalable, human-centered journey work for diverse audiences.

Nice-to-Haves (implied)

• Experience partnering with legal/medical/compliance stakeholders in regulated environments.
• Demonstrated use of iterative testing and collaborative problem-solving grounded in empathy and user understanding.