Klaviyo Freelancer (m/w/d) - Newsletter & Flow-Setups für E-Commerce Brands

Role

Freelance Klaviyo Consultant (m/w/d) for e-commerce brands (100% remote). You will independently deliver two main workstreams: Newsletter campaigns and Klaviyo flow setups for Shopify-focused clients.

Responsibilities

Newsletter campaigns

• Plan and execute Klaviyo campaigns for multiple e-commerce brands
• Build newsletters in the Klaviyo editor: layout, image integration, and mobile optimization
• Write and deliver German (native-level) newsletter content: subject lines, preheaders, and newsletter copy
• Set up segmentation and audience selection (including engagement segments and list hygiene)
• Run A/B tests, schedule sends, and perform quality control before launch

Klaviyo flow setups

• Set up new Klaviyo accounts, including Shopify integration
• Implement core flows:
  • Welcome Flow
  • Cart Abandoner
  • Browse Abandonment
  • Post-Purchase
  • Winback / Reactivation
• Create and integrate sign-up forms and pop-ups (Double-Opt-in compliant)
• Handle core technical setup for deliverability:
  • Domain authentication (DKIM/SPF)
  • Sending domain and deliverability basics
• Set up baseline list/segment structure
• Provide short reporting or a handover document covering key KPIs and settings

Requirements

• Multi-year, proven experience with Klaviyo (not an entry-level profile)
• Experience delivering both campaign sends and full flow builds
• Native-level German for email copy that can go live directly
• Strong e-commerce copywriting sense (offers, messaging, and campaign timing)
• Good eye for design and brand-consistent execution
• Knowledge of legal requirements for email marketing (DSGVO/GDPR, Double-Opt-in, imprint, unsubscribe link)
• Independent, reliable working style and adherence to send deadlines
• Valid business registration / self-employed status

Nice to have

• Experience with Shopify and/or deliverability topics

Work model

• Freelance / self-employed
• 100% remote with flexible time allocation
• Scoped work: you implement; Milveo handles customer communication and strategy
• Long-term collaboration with a growing, predictable volume of projects