About the role

Role Overview

Growth Marketing Manager at Practifi. You’ll translate direction from the Head of Marketing into multi-channel growth campaigns that launch on time, perform well, and are measured honestly.

Responsibilities

Refine approved campaign briefs into workback plans
Write and adapt campaign copy to brand voice
Run multi-channel campaigns across paid and organic channels, including:
- social
- lifecycle
- adoption
- cross-sell
- partner campaigns
Coordinate agencies and contributors
Ensure webinars and follow-ups stay on track
Repurpose and distribute content beyond the first send
Collaborate closely with Sales, Client Success, Product Marketing, and Demand Generation to align campaigns with client needs

Requirements

3–5 years owning multi-channel marketing campaigns end-to-end (brief → performance review)
Strong copywriting skills and ability to adapt messaging
Comfort working across a marketing stack including CRM, paid/organic channel tools, website CMS, webinar platforms, and analytics
Must be based in or able to work from the Chicago area

Nice-to-Haves

Experience with B2B SaaS or financial services marketing
Familiarity with HubSpot, Salesforce, LinkedIn Campaign Manager, or Google Ads

About Practifi

Practifi is a fintech company building Salesforce-native software for financial advisors to run their practices and better serve their clients. It operates as a remote-first team with a culture focused on transparency, collaboration, and genuine care for employees.