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Growth Marketing Lead

Friday Jobs

full-remotemidpermanentmarketingoperations Virginia, United States 4 days ago via LinkedIn

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Tags

Growth MarketingCustomer AcquisitionPerformance MarketingInfluencer PartnershipsExperimentationMarketing AnalyticsPaid AcquisitionOrganic ContentStartup MarketingB2B and B2C

About the role

Growth Marketing Lead

Own and scale customer acquisition for a fast-growing, profitable tech startup. Reporting directly to the founder, you’ll take over and expand growth programs across performance marketing, influencer partnerships, and organic content—building new channels end-to-end where needed.

Responsibilities

  • Own growth strategy and execution across paid and organic channels
  • Take over and improve existing initiatives run by the founder and contractors
  • Design, launch, test, and scale new acquisition channels end-to-end
  • Run experiments from concept through analysis and iteration
  • Track and report on campaign performance, channel efficiency, and growth metrics
  • Partner with the founder to shape strategy as the company expands into new product categories
  • Use modern tooling to make marketing faster and more efficient

Requirements

  • 2–6 years in growth, marketing, or customer acquisition
  • Proven track record of measurable growth outcomes
  • Strong ownership mentality and ability to execute without heavy direction
  • Comfortable switching between strategy and hands-on execution daily
  • Analytical, experiment-driven approach
  • Fast learner for new tools and tactics in a dynamic environment

Nice to Have

  • Founding marketer / first marketing hire at a startup
  • Hands-on paid acquisition or agency experience
  • Consumer or prosumer growth experience
  • Influencer campaign management with documented results
  • Experience marketing to both B2B and B2C audiences

Compensation & Work Model

  • Strong base pay plus competitive equity
  • Fully remote (US-based), with direct access to founder mentorship and autonomy to build the marketing function from scratch

About Friday Jobs

Friday Jobs is a fast-growing, profitable tech startup focused on scaling customer acquisition. The role sits within the company’s growth/marketing function, where early initiatives across paid, influencer partnerships, and organic content are being expanded.

Scraped 7/31/2026