[EUROPE ONLY]✍️ AI-Native Conversion Copywriter (VSLs, Funnels, Paid Ads) – MarTech Video SaaS

Role overview

AI-Native Conversion Copywriter (VSLs, Funnels, Paid Ads) at Vidalytics. You’ll be the “Copy Chief” to the LLMs: a direct-response copy expert who can design conversion systems while using AI to scale output.

Responsibilities

• Act as the copy architect across the Vidalytics marketing engine, with a primary focus on copy that converts cold traffic (cold email, ads, cold outreach).
• Own high-leverage decisions that move the needle:
  • Mechanisms, hooks, and “big ideas”
  • Overall VSL/funnel structure
  • Proof and social-proof claims
  • Objection handling
• Own the hypothesis framework and testing approach from the copy side (you create and iterate the copy being tested; you don’t run the ads/tests).
• Create and iterate copy across multiple assets, including:
  • VSL scripts and video funnel copy
  • Landing pages
  • Ad creative
  • Cold email
  • Split-test variants (copy-side only)
  • Marketing website copy
  • Onboarding emails
  • Content marketing, AEO content, and in-app/product tooltips
  • Social posts
  • Copy supporting product-owned work
• Work closely with the marketing team and use customer journey + product understanding to guide conversion improvements.

Requirements

• Proven ability to drive conversions from cold traffic as the key (or sole) contributor—direct-response results, not just assistance.
• Deep research skills for prospects/ICPs/industries/competitors to write with persuasion (not just basic AI search).
• Experience translating copy into measurable revenue impact (e.g., tracking large revenue and conversion performance).
• Strong direct-response conversion fundamentals: research-driven ideas, compelling structure, and execution.
• VSL and funnel experience: can architect a VSL script; comfortable also producing smaller supporting pieces (emails, AEO content).
• Experience with A/B split tests and “winning controls.”
• Can provide concrete proof of outcomes (conversion rates, EPC, ROAS, ad metrics, etc.).
• AI-native workflow: writes with AI and can still own the core mechanisms, hooks, structure, proof, and social proof.
• Native English capability with excellent nuance, rhythm, and direct-response punch.

Location / eligibility

• Europe only
• Location listed as “Anywhere in the World” (with Europe-only restriction).