Director of Product (Mobile)

Role overview

As Director of Product (Mobile) at Zeta Global, you will lead the strategy and growth of Zeta’s mobile and conversational messaging capabilities. You’ll build a next-generation Conversational Messaging Platform, driving product innovation and enterprise adoption across multiple engagement channels.

Responsibilities

• Define and scale product strategy across SMS, RCS, WhatsApp, and Mobile Push.
• Lead the buildout of a next-generation Conversational Messaging Platform.
• Transform mobile messaging into a scalable product vertical, including packaging, positioning, and monetization.
• Partner with Sales, Product Marketing, and Customer teams to create:
  • repeatable adoption frameworks
  • vertical use cases
  • enterprise deployment models.
• Collaborate cross-functionally with Product, Engineering, Sales, and Marketing to build a unified, intelligent engagement system.

Requirements

• 10+ years in Product Management, Platform Strategy, or Product-Led GTM.
• Proven track record building/scaling messaging, engagement, or martech platforms (CPaaS).
• Experience in Martech/Adtech infrastructure or Customer Engagement Platforms (CEP).
• Hands-on background with mobile engagement and/or conversational messaging platforms.
• Familiarity with messaging infrastructure/providers and enterprise SaaS product-led GTM.
• Knowledge of messaging protocols/ecosystems: SMS, RCS, WhatsApp, Push.
• Strong understanding of platform product development and monetization strategy.
• Experience with conversational UX and AI-driven engagement models.
• Technical fluency across APIs, platform integrations, and marketing automation ecosystems.
• Strong cross-functional leadership across Product, Engineering, and GTM teams.

Nice-to-haves

• Expertise aligning conversational/messaging capabilities to enterprise solution positioning and client adoption frameworks.