Director, Client Partner

Role Overview

As a Director, Client Partner at Tinuiti, you’ll own strategic, executive-level client relationships for a set of accounts. You will lead integrated multi-channel planning and client touchpoints that translate insights into clear decisions, measurable outcomes, and actionable next steps.

Responsibilities

• Client-Centric Leadership
  • Own end-to-end integrated multi-channel planning for assigned accounts and present at client touchpoints.
  • Align annual/quarterly/campaign plans to business objectives with clear trade-offs (channel roles, pacing, investment recommendations).
  • Build trusted relationships with Director/VP stakeholders; expand the stakeholder map.
  • Proactively identify and neutralize risks and political headwinds.
• Performance, Forecasting & Optimization
  • Connect investment and testing recommendations to measurable outcomes.
  • Lead forecasting and scenario modeling (e.g., CAC, ROAS, revenue, reach, lift) to reduce waste and scale opportunities.
  • Lead performance/optimization transparency; drive client decisions and next steps.
• New Business (BD) Support
  • Lead or co-lead new-business pursuits; shape solutioning, scoping, and narratives for integrated cross-channel value.
• Product-Led Approach (Bliss Point App Suite)
  • Build deep working knowledge of the Bliss Point App Suite and connect capabilities, data structures, and limitations to client priorities.
  • Create action-driving narratives using outputs (“what, so what, now what”).
  • Set standards for instrumentation and hygiene; ensure QA and issue triage.
  • Provide structured feedback to Product; champion measurable adoption and high-quality usage.
• Data & Measurement
  • Define simple success measures by objective (awareness, consideration, conversion).
  • Partner with Analytics/Econometrics to design measurement approaches (e.g., MMM, incrementality), including reading cadence and trade-offs/guardrails.
  • Synthesize multi-source, multi-channel data into investment cases with expected impact.

Requirements (Inferred from the Posting)

• Experience owning executive client relationships and leading integrated, multi-channel marketing planning.
• Strong analytical thinking to connect investment and testing to measurable outcomes.
• Ability to perform scenario modeling and forecasting across marketing KPIs (e.g., CAC/ROAS/reach/lift).
• Ability to convert complex findings into clear narratives that drive decisions (“what, so what, now what”).
• Comfort operating in a product- and measurement-led environment; strong standards for QA, instrumentation, and operational excellence.

Nice-to-Haves / Signals

• Familiarity with measurement frameworks such as MMM and incrementality.
• Experience supporting new-business pursuits and integrated solutioning.
• Leadership experience: developing leaders, running formal reviews/playbooks to reduce risk.

Work Arrangement

• 100% remote work is supported for this role.