Design Lead, Consumer

Role Overview

Maven Clinic is seeking a founding Product Design Lead (Consumer) to help build and scale its direct-to-consumer healthcare experiences. This is a hands-on player-coach role with formal line management responsibility, partnering across Product, Engineering, Growth, Data, Clinical, Legal, and Operations.

Responsibilities

• Lead a small team of senior Product Design/UXR practitioners and provide line management.
• Own high-priority design work personally across the consumer product lifecycle.
• Work at the intersection of consumer growth, healthcare access, product craft, AI-native workflows, and trust-sensitive design.
• Design for users who are comparing options, making decisions quickly, evaluating affordability, navigating uncertainty, and assessing trust.
• Contribute to both 0→1 product development and continuous optimization of live consumer journeys.
• Define and shape new journeys and offerings, including:
  • Concepting and prototyping
  • Bringing new consumer healthcare offerings to market
  • Improving existing funnels and experiences such as onboarding, eligibility, pricing, payment, prescriptions, activation, retention, and cross-sell.
• Use research, experimentation, data, and design craft to drive outcomes.

Requirements

• 7+ years of product design experience, including complex consumer journeys and 0→1 growth.
• Experience formally managing or leading design teams.
• Strong hands-on craft across UX, prototyping, visual design, and mobile apps + responsive web.
• Portfolio demonstrating D2C product design leadership and systems thinking.