Content Marketing Manager

Role Overview

Content Marketing Manager (Full remote) at Wpromote. You’ll develop, execute, and optimize data-informed content strategies that drive measurable business outcomes across multiple marketing channels.

Key Missions

• Develop, execute, and optimize content strategies that generate measurable commercial results.
• Collaborate with teams including SEO, Paid Media, Social, Digital PR, Creative, and Analytics to create high-quality content supporting business objectives.
• Manage the strategy, direction, and delivery of performance-focused creative for a portfolio of clients.

Responsibilities

• Own content strategy and performance optimization across channels (organic search, engagement, and other business goals).
• Manage multiple client projects and competing priorities in a fast-paced environment.
• Produce and oversee a variety of content formats, including:
  • Website content
  • Blogs
  • Thought leadership
  • Other digital marketing assets

Requirements

• 2–3 years of experience in content marketing, SEO content, editorial strategy, or a related agency/in-house marketing role.
• Proven ability to manage multiple clients, projects, and priorities.
• Strong understanding of SEO fundamentals and interest in how AI-powered search is evolving content discovery.
• Experience using marketing/analytics tools such as:
  • Google Analytics
  • Google Search Console
  • SEMrush
  • Adobe Analytics
  • Asana
  • AI productivity tools (e.g., ChatGPT or Claude)
• Ability to create content strategies tied to measurable performance outcomes.
• Strong client-facing communication, presentation, and project management skills.

Nice to Have

• Experience with data-driven content strategy collaboration across multiple marketing functions (SEO, Paid Media, Social, Digital PR, Analytics).