Content Marketing Manager

Role Overview

Content Marketing Manager at Legalist (Full remote). This is a hands-on role responsible for developing and executing an integrated marketing strategy, managing brand and content initiatives, and measuring marketing performance.

Key Responsibilities

• Develop and implement an integrated marketing strategy aligned with Legalist’s commercial goals.
• Own and drive content strategy, including:
  • Newsletters/bulletins
  • Website content
  • Thought leadership
  • Other marketing channels
• Set marketing priorities and measure initiative effectiveness using data.
• Partner with leadership and internal subject matter experts to produce compelling marketing materials.
• Manage creation of marketing assets such as web content, collateral, pitch decks, presentations, newsletters, and email marketing.

Requirements

• 5+ years of B2B marketing experience.
• Experience owning a marketing function in a growing company or leading marketing in a lean environment.
• Comfortable using data/analytics to evaluate performance and guide strategy.
• Strong communication skills, including partnering directly with senior leadership.
• Project management skills to balance multiple priorities in a fast-paced environment.
• Experience managing websites and producing marketing collateral (e.g., pitch decks, presentations, newsletters, email campaigns).

Nice to Have

• B2B experience in asset management, financial services, legal, fintech, or related industries.
• Strong preference for content creation and brand marketing in the fintech/legal/asset management space.
• A builder mindset—enjoying both execution and strategy.
• Experience with brand marketing, communications, and PR.